Easy Plant-Strong Meals

Enjoying Plant-Strong Meals Just Got a Whole Lot Easier

In 2009, Rip left his job as a firefighter to launch Engine 2 and become a Healthy Eating Partner at Whole Foods Market at the personal invitation of Whole Foods CEO John Mackey. His vision: Create an exclusive brand focused on the principles of plant-based nutrition. Engine 2® Plant-Strong® products are a Whole Foods Market® exclusive brand available in stores across the U.S., created to help you eat plant-strong, all day long – even when you’re short on time.

We strive to produce products that adhere to these healthy guidelines:

  • ZERO Animal Products
  • ZERO Added Oil…Ever!
  • 100% Whole Grains
  • Minimal Added Sugars, If At All
  • Less Than 25% Total Calories From Fat
  • Less Than 1:1 Ratio of Milligrams Sodium to Calories (Exception: Condiments)

Find Engine 2 Foods at a Whole Foods Market Near you

Our Engine 2® Plant-Strong® products are a Whole Foods Market® exclusive brand and are created to help you eat plant-strong, all day long – even when you’re short on time.


Find Engine 2 Foods

Granola – Apple Pumpkin

Almond Milk – Unsweetened Plain

Almond Milk – Unsweetened Vanilla

Granola – Blueberry Vanilla

Granola – Plain Jane

Rip’s Big Bowl Triple Berry Walnut Cereal

Rip’s Big Bowl Banana Walnut Cereal

Rip’s Big Bowl Original Cereal

Rip’s Power-Up Bowl – Organic Original Hot Cereal

Rip’s Power-Up Bowl – Organic Double Berry Hot Cereal

Burger Buns – Organic Sprouted Ancient Grains

Grain Medley – Ancient Grains Blend

Grain Medley – Fiesta Blend

Grain Medley – Wild Rice Blend

Grain Medley – Morning Blend

Pizza Crusts – Stone Baked 100% Whole Wheat

Plant Burger – Italian Fennel

Plant Burger – Pinto Habanero

Plant Burger – Poblano Black Bean

Crispbread – Organic Original

Crispbread – Organic Seeds & Spice

Crispbread – Organic Triple Seed

Organic Firehouse Chili

Organic Moroccan Style Stew

Organic Vegetable Stock

Classic Tomato Basil Pasta Sauce

Red Bell Pepper Marinara Pasta Sauce

Organic Microwave Popcorn

Hummus – Jalapeño Cilantro

Hummus – Roasted Red Pepper

Hummus – Spicy Black Bean

Hummus – Traditional

Tortillas – Brown Rice

Tortillas – Sprouted Ancient Grain


Planning your plant-strong
week just got easier


Introducing the
Engine 2 Meal Planner!


Help from real people


Get Started