The knife referred to in the ground-breaking film Forks Over Knives cuts in two ways. The movie argues that when we choose to remove or greatly reduce the amount of food we consume that requires knives to eat (like meat) and reconfigure our plates to be plant-strong, we can avoid going
Health-challenged Low-income Population Goes Plant-based to Lose Weight and Reverse Disease
On April 8, 2011, nonprofit organization EarthSave International launches Meals For Health at Sacramento Food Bank & Family Services in Sacramento, California.
Meals For Health (MFH) is a 30-day intervention where underprivileged people are given education and support to eat a healthy, low-fat, plant-strong diet, and
Check out the recent SNL parody of the High Fructose Corn Syrup t.v. advertisement.
We think Michael Pollan got it right in Food Rules in suggesting we avoid products with HFCS:
Not because high-fructose corn syrup (HFCS) is any worse for you than sugar, but because it is, like many of the other unfamiliar ingredients
Over the last nine months, the groundbreaking documentary, Forks Over Knives has gained increasing awareness and interest throughout the United States. We’re proud to have contributed to that momentum with the series of events Rip and Engine 2 have partnered with Whole Foods Market to host. Since July of 2010, WFM and E2 have sponsored
Sponsored by the Friendship Heights Whole Foods Market, firefighters of Bethesda, Maryland’s Station 6 said, “Yes” to giving 100% to an Engine 2 28-Day Challenge. Every week they made visits to the health-focused store to find the right ingredients for E2 recipes.
According to Marketing Team Leader, Jill Ward, who recruited the firefighters and provided encouragement
Wendy Solganik, writer of Healthy Girl Kitchen blog who has submitted a number of amazing photos of E2 recipes, is challenging her readers to throw plant-strong Super Bowl parties this weekend. What a brilliant idea!
Please check out her site for her call to action where she’s wanting to hear about other people’s plans, recipe ideas,
Char Nolan, one of our all-time favorite E2ers, and marketing team leader for the Whole Foods Market store in Devon, Pennsylvania is sharing the benefits of plant-strong nutrition with people who need it most. She and her team partnered with two area homeless shelters near their store: Safe Harbor, a shelter that houses fifty men
