7 Day Rescue Challenge

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It’s Time to Kick Off Your Challenge!

Your 2017 Plant-Strong Test Drive is READY

Rip Esselstyn and his Engine 2 team have been working to change the American diet for good over the past six years. He transformed a Texas BBQ-loving fire station into a plant-based powerhouse, and now he’s dedicated his life to showing you how to live an easy and satisfying plant-strong lifestyle.

The best part? Changing your diet and your health can start in just one week! Backed by substantial medical research and results from his own one-week, plant based immersions in Sedona, Arizona, even Rip was astounded by the true transformations that resulted in just 7 days of a Plant-Strong diet.

Now it’s time for your transformation!

To celebrate the launch of his book, The Engine 2 Seven-Day Rescue Diet, Rip is inviting YOU, your friends, family and loved ones to take the Seven-Day Challenge, FREE.

Getting started is QUICK and EASY – just follow the steps below >

Test drive Plant-Strong Living and sign up for the challenge now. We’ll give you the FREE resources and support you need to make it simple, including:


  • Private Facebook Group for challenge participants >> We’ll share extra resources, plus you can connect with other challenge members, ask questions of the Engine 2 team and more.
  • Daily Emails >> We’ll touch base during the challenge with motivations, tips and more to help you stay on track.
  • Helpful Videos >> The Engine 2 team has prepared some videos to make meal planning and prep a cinch.

Really want to dig into Plant-Strong Living? Step 2 makes it easy!


Now that you’re in the challenge, order the book to give you more information, more resources and more recipes to take it to the next level. Challenge participants also gain special access to unique bonuses (details in the next step).



Once you’ve ordered your book, claim these unique bonuses to help you kick start your new plant-strong lifestyle:


  • A special FREE recipe download – Grilled Polenta Bowl (one of Rip’s favorites!)
  • Your own personalized book plate signed by Rip!
  • 50% off Culinary RX Online Cooking School by Rouxbe >> Cooking tools and resources from the leader in online cooking education.
  • A special 30% discount on select ThinkSport merchandise >> Excellent products to make healthy living easier.


Let your doctor know about your plant-strong intentions so she can help support your journey. Together with the American College of Lifestyle Medicine, Engine 2 has put together a special guide to help you start your Plant-Strong conversation!


Sign Up Now

It’s Time to Kick Off Your Challenge!


Connect with Rip as he visits Whole Foods Stores near You!

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